Web Referencing
- Search Engine Optimization: Improving the visibility of websites on search engines through SEO and GEO techniques.
- Netlinking: Creation of quality inbound links to improve website rankings.
Web referencing
- Search Engine Optimization: Improving the visibility of websites on search engines through SEO and GEO techniques.
- Netlinking: Creation of quality inbound links to improve website rankings.
Search Engine Optimization (SEO) and Search Engine Optimization (GEO)
Search engine optimization (SEO) is essential for improving your website’s visibility in search results. We use advanced SEO and GEO techniques to ensure that your site is easily found by your target audience.
SEO and GEO Analysis
- SEO Audit: Comprehensive assessment of your website’s current state, identifying strengths and areas for improvement.
- Keyword research: Identify relevant keywords for your industry to optimize your site’s content.
- Competitive Analysis: Study of your competitors’ SEO strategies to identify opportunities and threats.
On-Page Optimization
- Content Optimization: Improve text, titles and meta descriptions to include relevant keywords.
- Site Structure: URL organization, H1-H6 tags, and internal linking for efficient, logical navigation.
- Site performance: Improved page loading speed and mobile compatibility for a better user experience.
Technical Optimization
- Indexing and Crawlability: Ensure that search engines can easily index and crawl your site.
- Sitemap and Robots.txt files: Creation and optimization of sitemaps and robots.txt files to guide search engines.
- Site security: Implementation of SSL certificates and other security measures to protect the site and users.
Local SEO (GEO)
- Optimization of Google My Business listings: Creation and optimization of GMB listings for better local visibility.
- Local Citations: Listing your company in local directories and relevant sites.
- Localized content: Creation of geographically specific content to attract a local audience.
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Netlinking (Backlinks)
Netlinking consists of creating quality inbound links to improve your website’s ranking. An effective netlinking strategy reinforces your site’s authority and increases its visibility on search engines.
Link Profile Analysis
- Link Audit: Evaluate your current link profile to identify toxic links and opportunities for improvement.
- Benchmarking: Compare your competitors’ link profiles to understand your industry’s standards.
Netlinking Strategy
- Planning: Definition of a link-building strategy based on clear, measurable objectives.
- Link targets: Identification of relevant websites, blogs and platforms to obtain quality backlinks.
Link Acquisition
- Content Creation: Producing high-quality content that naturally attracts backlinks.
- Guest Blogging: Collaboration with influential blogs to publish guest articles that include links to your site.
- Press Relations: Using press relations to obtain mentions and links in online media.
Follow-Up and Analysis
- Link Monitoring: Continuous monitoring of backlinks to ensure their quality and relevance.
- Performance Analysis: Regular evaluation of the impact of inbound links on your site’s ranking.
- Progress Reports: Create detailed progress reports and adjust strategy based on results.
Other services